| Corporate Social Responsibility
| 1.) Teeing Off with Green In Sight (The Star, March 20,2010)
The 72ha of green at the
Kinrara Golf Club in Puchong
was made greener with the
planting of 200 saplings as part of
a campaign called Trees to Green The campaign is an initiative
spearheaded by property developer I&P Group Sdn Bhd a subsidiary of Permodalan National
The trees were planted in support of the CSR initiative by the
Natural Resource and Environment
Ministry and in cooperation with
the Forest Research Institute of
The selection of the saplings
was carried out with the cooperation and consultation of FRIM
which identified 20 species of
trees to be planted at the golf
Among the species planted
were Meransi Kekatong Rambai
and Asam Gelugor
I&P Group Sdn Bhd chairman
Tun Ahmad Sarji Abdul Hamid
hoped that the collaboration with
the ministry would continue
through the campaign.
It is our hope that this effort
will be a foundation for us to
increase our commitment to preserve and green the environment
not only in Bandar Kinrara
but also our other projects he
The ministry s secretary general Datuk Zoal Azha Yusof said
this was a timely event as it coincided with the National Landscape
Day that fell on March 3 and the
upcoming World Forestry Day on
It s undeniable that as a
developing country Malaysia
needs organised and sustainable
rapid development to ensure
that we do not fall behind in aspects of economy technology
and social compared with other
At the same time we must
realise that it is important to care
and protect the environment.
I hope this programme will be
a catalyst for the corporate and
the private sectors to continue
increasing their efforts and commitment to green the environment he said.
|2.) Township as Students' Canvas. (The Star, December 17, 2009)
The arts scene in Malaysia received a boost from I&P Group Sdn Bhd with a special showcase of Gandingan at Alam Impian, Shah Alam, Selangor recently. Gandingan is I&P and Universiti Teknologi Mara's (UiTM) collaborative effort in involving the community around by making arts enjoyable and experiential. Batik-painting, mimes, acoustic band renditions, art gallery, caricatures and face painting were among the activities that greeted visitors and residents.
It was also held in celebration of the launch of two-storey Canting and Nukilan terraces design in Alam Impian. I&P chief operating officer Datuk Roszali Othman said that the inaugural Gandingan marked the start of their collaborative efforts. “Through Alam Impian - Township of the Arts, I&P is providing a dedicated platform for creative activities to come alive. “I&P will continuously support UiTM's aspiration of bringing arts out beyond lecture theatres and into practice in the industry,” he said. Gandingan will see UiTM students from the Faculty of Artistic & Creative Technology, Faculty of Art & Design and Faculty of Music, manage, stage and perform various genres of the arts as part of their curriculum, using the township as their canvas.
With Gandingan, the students brought the concept of “Township of the Arts” through managing the activities, applying practical to theory and showcasing them to everyone.
He also said that the launch of the new phases underscored their market confidence. “As Alam Impian matures, we are confident that more home owners will seek out this township that is modern, self-contained and offers a distinct difference.” “The new Lebuhraya Kemuning-Shah Alam (Laksa) will also be fully opened in early 2010 and will give residents a link between the township and Shah Alam city centre,” he said. The plan for the Township of the Arts of Alam Impian in itself features arts in every possible manner. This range from art pieces installation, landscape and street art, graffiti walls, an art gallery, linear parks, to an amphitheatre and a 31-acre central town park. Streets at Alam Impian will be installed with decorative art pieces as well as creative street furniture. Alam Impian homes will include innovative artistic highlights such as a wide selection of designs and facades that call out to different lifestyles. During the kick-off ceremony for Gandingan, Roszali put his own creative touch on the 10ft long batik displayed at the Nukilan show unit. Launched in December 2006, Alam Impian sits on 1,235 acres of freehold land. The township is anticipated to be fully completed in 15 years.
| 3). I&P CSR Programme
It has been a practice in I&P to lend a helping hand to organisations and communities in need of assistance. Corporate Social Responsibility has been a norm in I&P is performed by not only the management but also followed by all employees. We held the ‘Drop Everything And Read' (DEAR) programme in 2004 whereby staff contributed books to enable the company to set up a mobile library for schools in Bandar Kinrara.
We were also able to rope in celebrities to take part in the programme. In 2007, in support of Khazanah Nasional's school adoption project (PINTAR), I&P adopted schools from Penang , Kedah and Pahang. We have pledged to help these schools in terms of monetary support as well as donating computers to them. We also present them with books and encyclopedias when we make our annual visits at the end of the year. So far, we have successfully helped to expand the schools' libraries and updated their resource rooms.
|4.)"PINTAR" Programme (School Adoption Project)
In support of Khazanah Nasional’s school adoption project (PINTAR), I&P has adopted 6 primary schools from all around Malaysia namely Penang, Kedah and Pahang.
We embarked on this project in early 2007 whereby we first adopted 2 schools in Penang. The schools are SK Nibong and SK Bukit Gelugor.
Later the same year, we adopted two more schools in Baling, Kedah i.e. SK Titi Gantong and SK Seberang Ketil.
In 2008, I&P took in two schools from Bera, Pahang under our wing namely SK Kuala Triang and SK Kuala Bera. We will adopt each of these schools for a period of 3 years.